Trending K-Beauty Brands
See the packaging innovations behind today's hottest Korean beauty brands. Get inspired by how leading brands approach their packaging design.
What Makes K-Beauty Brand Packaging Stand Out?
Korean beauty brands have mastered the art of packaging that drives both functionality and desirability. From COSRX's minimalist approach to Rom&nd's collectible designs, K-beauty packaging consistently sets trends that global brands follow. These brands work with Korean manufacturers who can execute innovative designs at competitive prices.
Below, we showcase brands whose packaging exemplifies different aspects of Korean packaging innovation. Whether you're seeking clinical sophistication, playful aesthetics, or sustainable solutions, these brands offer inspiration for your own packaging strategy.

COSRX
Minimalist functional packaging

Beauty of Joseon
Traditional Korean aesthetic

Laneige
Premium cushion compacts

Medicube
Clinical skincare packaging

Anua
Clean minimal design

TIRTIR
Innovative cushion technology

Rom&nd
Trendy color cosmetic packaging

Glow Recipe
Fruit-inspired playful design
Brand Packaging Profiles
COSRX
Known for: Minimalist functional packaging
COSRX pioneered the minimalist K-beauty packaging aesthetic with clean, pharmacy-inspired design. Their approach proves that simple packaging can be highly effective for brand recognition.
Beauty of Joseon
Known for: Traditional Korean aesthetic
Beauty of Joseon combines historical Korean beauty traditions with modern packaging design. Their elegant bottles and jars reference Korean heritage while meeting contemporary consumer expectations.
Laneige
Known for: Premium cushion compacts
Laneige has been at the forefront of cushion compact innovation since the format launched. Their Neo Cushion line showcases cutting-edge airless technology and sleek design.
Medicube
Known for: Clinical skincare packaging
Medicube positions itself as a dermatological brand, with packaging that reinforces medical credibility through clean lines, clinical aesthetics, and professional-grade finishes.
Anua
Known for: Clean minimal design
Anua exemplifies the contemporary clean beauty aesthetic with soft colors, simple typography, and Instagram-worthy packaging that performs well on social media.
TIRTIR
Known for: Innovative cushion technology
TIRTIR gained viral fame for their Mask Fit Cushion, demonstrating how innovative packaging can drive social media success. Their cushion design offers superior coverage with a sleek compact.
Rom&nd
Known for: Trendy color cosmetic packaging
Rom&nd leads in color cosmetics packaging with playful, trendy designs that appeal to younger consumers. Their packaging drives collectibility and social sharing.
Glow Recipe
Known for: Fruit-inspired playful design
While US-based, Glow Recipe showcases Korean manufacturing innovation with their fruit-themed packaging. The playful designs prove that K-beauty suppliers can execute creative concepts.
Connect with Korean Packaging Manufacturers
Ready to source packaging like these brands? Browse Korean suppliers on Impacked. Here are three manufacturers known for quality K-beauty packaging:
JCOP KOREA
Leading Korean cosmetic packaging manufacturer since 1990
See JCOP KOREA's full catalog →Shinhan CM
Korean packaging specialist
See Shinhan CM's full catalog →FSKorea
Korean cosmetic packaging manufacturer
See FSKorea's full catalog →Ready to source K-beauty packaging?
Explore packaging from Korean manufacturers on Impacked. Compare suppliers, request samples, and find the perfect packaging for your brand.
Browse Packaging Made in Korea →